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Chinese publicity official urges public's mobilization to develop cultural industries

BEIJING, June 15 (Xinhua) -- A senior Chinese publicity official has urged the government to mobilize the public to boost the development of the nation's cultural industries.

In an article to be published Wednesday in "Qiu Shi" (Seeking Truth) magazine, Li Changchun, a member of the Standing Committee of the Political Bureau of the Communist Party of China (CPC) Central Committee,said efforts should be made to highlight the themes of the times while encouraging diversity in the development of China's cultural industries.

Enhanced efforts must be made to embrace reform and innovation in developing China's cultural industry, he said, adding that more talents should be trained.

He called for efforts to build a cultural services network that benefits both urban and rural residents.

"Qiu Shi" magazine is the official publication of the CPC Central Committee.

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